WearX – Footwear Store - Website Development Project
The Challenge
WearX understood the lack of opportunities for Pakistanis when it comes to branded footwear. Therefore, it started with a mission to fill the distance that existed between consumers and their favorite shoe brands. From taking the well-renowned footwear names and placing them at people’s doorsteps, WearX wanted to combine luxury and convenience together. Their wide collection of footwear for every gender and every age was a staple for an uber-chic outfit.
While WearX is always on-the-go to provide their customers, the unattainable brands, they do it through strict vigilance. They work through a quality control channel that diligently ensures the product’s quality and the brand’s authenticity. They remain updated with the latest brands to provide their customers with the trendiest shoe at the most affordable price. However, being new in the market, they needed to reach out to their prospective demographics, and alone they struggled.
Project
Website Development, Logo Design and Social Media Marketing
Client
WearX – Footwear Store
What We Did
Redid their UI of Website – Logo Redesign and Applied SMM Strategies
Digiservex’ Contribution
When WearX got on board with Digiservex, our team sat together to strategize services that would connect the brand to its audience. Our graphic designers first designed their brand identity with a logo that represented their unique yet diverse approach. We established their eCommerce website from scratch to facilitate online shopping from anywhere in the country. Our social media experts revamped their presence on the social platforms to reach a wider audience and direct the traffic to the website.
The Impact
The impact of our strategies was not only instant, but it was significant as well. Their social media pages connected to the target audience while the content engaged them. From their captivating products to their astonishing prices, the customers were eager to be directed to the audience. While the website revealed exorbitant traffic, it also facilitated lead conversion through high quality consumer engagement tweaks that brought immense benefits to WearX.
Staying at pace with the industry
Knowing that every industry is incredibly volatile, and customer demands are constantly changing we make sure to keep our skills up to date. We constantly revise the website with fresh trends rampant within the industry.
